Every business is different and we look at each client and their blog as unique. However, we approach blogging with the goal of answering the questions the target audience is asking.
Some questions may be timely, but blog posts that have a more timeless approach continue to attract traffic for a long time.
By helping your target audience this way you become an authority in your industry.
This strategy leads to success in all channels including search, social media, email and more.
It doesn’t happen overnight, but does build over time.
A Long-Term Approach
We don’t provide one-time blog posts.
We believe in a long-term, ongoing blogging strategy.
This approach gives your blog the best chance for success.
We like to see our clients commit to a at least one post per week.
It’s also important that you look at blogging as a long-term marketing strategy.
It takes several months for a blog to begin generating organic traffic from search engines, social media and other sources.
At that point the traffic typically begins building slowly and picks up as the years go by.
Blogging is a great marketing strategy on its own, but also works great with other forms of inbound and outbound marketing.
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